Classic Smokes - well read Maloboro men

Tank Books - tales to take your breath away

Smoking bans in public places took affect in the UK in early July. As a cheeky marketing move Tank has launched a series of miniature literature classics packaged to resemble cigarette packets. They are the same size, flip-top cartons with silver foil wrapping and sealed in cellophane.

TankBooks are for people on the move, lovers of literature and connoisseurs of design. Try one and you’ll be hooked.

I think they look great. I'm not sure how much of a torturous affect they will have on smokers but it's a nifty idea regardless.

In my mind the only thing missing are the health warnings "CAUTION READING IS GOOD FOR YOUR HEALTH" and so on.